The aim of the Cross Session is to offer an international forum for discussing research findings and practical experiences in Service Science, Service Management and Engineering, to both practitioners and academics – e.g. educators, researchers, policy makers, curricula designers, teacher educators, members of the Academia, teachers and content producers.

Service Science is an emerging discipline that has the aim of innovating  processes and services for individuals and corporations within private and government service organizations.

The cross session will discuss Service Science from three complementary perspectives: IT Services, Business Services, Development of a Service oriented Knowledge and Culture.

Sessions include speeches (with invited speakers) and exhibition/demo “space” on Design and Monitoring Tools for Services and Business Processes.

The cross session is for IT experts who design business and IT services, management experts who define and evaluate business services, managers who actually run service organizations.

The main focus is innovation in Services and innovative Services. For each topic, speakers will come from business and academic world.